Pure Leaf Iced Tea Named Best Beverage on Better Homes and Gardens Magazine's 2013 List of Best New Products
Source: PAB News, January 31, 2013
Pure Leaf iced tea recently picked up a 2013 Better Homes and Gardens magazine Best New Product Award (BNPA) in the Best Beverage category.
The BNPAs are the leading consumer-voted awards program in North America, honoring consumer products in the categories of Beauty, Food and Beverage, Health and Personal Care and Household.
“We’re excited to have Pure Leaf selected as one of the best new products by Better Homes and Gardens,” said Eric Allen, senior manager, Marketing, Pure Leaf. “It’s especially noteworthy because it was voted on by consumers. We’re continuing to innovate this year and look forward to another successful product launch.”
The winning products were chosen directly by more than 77,500 consumers who participated in an extensive nationwide survey, the American Shopper Study, conducted by independent marketing research firm, BrandSpark International, in partnership with Better Homes and Gardens. The 2013 survey had 209 products representing 137 brands in 63 categories.
For more information about the Better Homes and Gardens BNPA winners, visit: www.bhg.com/bestnewproductawards.